The visual guide · 4 of 6
The new customer journey
01 / THE ASK
The question
The customer asks an AI assistant for a recommendation. Discovery starts with a prompt.
02 / THE SHORTLIST
The shortlist
The AI names two or three businesses and says why. This answer is your new front door.
03 / THE CHECK
The quick check
A glance at ratings and your Google profile. Nobody compares ten sites anymore.
04 / THE DECISION
The decision
They call, book or visit — often without a single search.
Miss step 2 and you lose the customer before you knew you were competing.